About

About

I learn by building. I build for impact.

I'm a developer who learns by building. I focus on turning ideas into working projects, from full-stack web apps to AI-powered applications and workflow automations that remove manual, repetitive work for small businesses.

As founder of ISMR Solutions, I work directly with each client and handle communication, planning, building and delivery myself. I'm calm, reliable and solutions-focused, and I take on projects for clients in London and remotely.

At a glance

The short version.

Role
Freelance Web Developer
Based in
London, UK
Works
Freelance, London & remote
Languages
English (IELTS 7.0, C1), Amharic (fluent), Somali
Currently learning
Data analysis
Availability
Taking new client projects · London & remote
Timeline

From the company to the latest build.

  1. 2024

    Founded ISMR Solutions

    Client communication, planning, building and delivery, handled personally.

  2. April 2026

    PULSE

    AI guest-experience control centre for resorts. Solo build, Kuriftu Hospitality Hackathon (ALX Ethiopia).

  3. May–June 2026

    Selam Wellness

    AI wellness platform built for Ethiopia. Solo build, ALX Ethiopia hackathon.

  4. July–October 2026

    AYATEI Initiative

    Website for a vocational training non-profit in Ethiopia. Sole developer, with the founder as client.

Experience

Building independently. Delivering personally.

London / Remote
2024
Founded ISMR Solutions
1:1
Direct client communication
End
From planning through delivery

Have a manual process eating your time?

Let's automate it. Tell me what's slowing your business down and I'll help turn it into a better system.

Tell me about your project. I reply within a day.